Dear Broker,

Thank you for your enquiry.

You may have just watched the video above.

This letter explains the offer in writing, so you can review it clearly and decide whether this is the right fit for you.

We help mortgage brokers generate better quality enquiries.

Not just more leads. Better leads.

People who are more serious. People who are more likely to show up. People who are more likely to convert. And people who are actively looking for help with the types of loans you want to write.

Why We Are Speaking Now

We are increasing our prices in July 2026.

If you decide to move forward this month, you can secure our current pricing before that increase happens.

We are also limiting the number of brokers we take on. This is important.

We do not want our mortgage broker clients competing with each other. So we are only opening another 3 to 5 places.

The exact number depends on your location, your target market, and the types of loan enquiries you want to receive.

Once we have enough brokers in a particular area or niche, we will not take on another broker who is competing for the same enquiries.

Who This Is For

This is for mortgage brokers who want a more reliable way to generate quality enquiries. It may be right for you if:

• You are established and want better-quality leads.
• You are tired of wasting time with poor enquiries.
• You want people who are more likely to show up to calls.
• You want something sustainable.
• You want a long-term lead generation asset.
• Or you want leads quickly and need to build momentum now.

There are two main ways we can help.

Option 1: SEO, AEO and GEO

This is usually the best option for established mortgage brokers.

It is for brokers who are not desperate for leads tomorrow. Instead, they want a sustainable system that builds over time.

This is focused on helping you get found through Google and AI search. That includes SEO, AEO and GEO.

The goal is simple. We want you showing up when your ideal clients are actively searching for mortgage help.

These leads are usually much higher quality. They are already looking. They already have intent. They are not just scrolling casually.

This means the conversations are usually better. The show-up rate is stronger. And the conversion rate is usually higher.

Pricing for SEO, AEO and GEO

Our SEO, AEO and GEO campaigns usually start at $3,000 per month. This is the level where we can usually get the best and quickest result.

There may be some cases where we can build a more specific campaign from $2,200 per month. That depends on your location, the number of loan types you want to target, the level of competition, and the overall scope of the campaign.

But for most brokers, $3,000 per month is the recommended starting point.

The Commitment

We ask that you come in with the intention of giving it at least 3 months.

There is no locked-in contract. You are technically free to stop at any time. But we do ask for a genuine agreement that you give the campaign enough time to work properly.

SEO, AEO and GEO are not instant. They need time. But they also should not take a year to start moving.

The way we do things is different. In many cases, we can start creating meaningful progress within the first few months.

You will see the work from day one. You will see what is being built. You will see the strategy. You will see the assets. You will see the direction. And month by month, you will see how much we are putting into the campaign.

What If You Have Tried SEO Before?

Many brokers come to us after a bad experience with another agency. That is very common.

They may have paid for SEO and seen very little. Or they may have been told to wait 12 months. Or they may have had poor-quality work done that actually held them back.

We are very experienced at fixing bad SEO. So if you have tried SEO before and it did not work, that does not mean SEO cannot work for you. It usually means it was not done properly.

When the strategy is right, the content is right, the structure is right, and the intent is right, it can work extremely well for mortgage brokers.

The Guarantee

We want you to feel confident moving forward. So here is how we look at it.

If you give us a solid 4 to 6 months and the campaign does not start producing a strong return on investment, we can continue working at no charge until you start seeing the return.

That means we are not just trying to sell you a service. We want the campaign to work. We want you getting quality enquiries. We want you seeing the value. And we are prepared to back ourselves.

Option 2: Facebook Ads

The second option is Facebook ads. This is usually best if you need leads quickly.

If you need enquiries now, Facebook ads may be the better starting point.

With Facebook ads, you can usually start seeing enquiries within the first 5 to 10 days. That is the main advantage.

It is faster. It can create momentum quickly. And it can help if you are newer, growing, or need more conversations immediately.

Pricing for Facebook Ads

Facebook ads are $3,000 per month. There is also a $2,000 setup fee to create the landing page, campaign structure and required assets.

If you already have a campaign running and you already have the right landing page in place, then we may not need to charge the setup fee. In that case, we may be able to start directly with the ads.

Lead Quality: Google vs Facebook

There is an important difference between Google leads and Facebook leads.

Google leads are usually higher intent. These people are actively searching. They usually know they need help. They are looking for a broker, a loan solution, or a specific mortgage answer.

Because of that, the show-up rate is normally much higher. For Google leads, we often see around 70% to 80% of enquiries show up to calls. The conversion rate is also usually higher.

Facebook leads are different. They can still work very well. But they are usually not as high intent as Google leads.

With Facebook leads, the show-up rate is often closer to 30% to 50%. That is still strong compared to many campaigns in the market. Some brokers have told us they were lucky to see even 5% from other lead campaigns.

But Facebook still does not usually match the quality of Google search leads.

The advantage of Facebook is speed. The advantage of Google, SEO, AEO and GEO is quality and long-term sustainability.

Option 3: Social Media Content Growth

The third option is social media content growth.

This is for brokers who want to build a stronger presence over time.

It is especially useful if you want to become more visible, build trust, educate your market and stay in front of potential clients across multiple platforms.

This includes platforms like LinkedIn, Instagram, Facebook and TikTok.

This option is different from SEO, AEO, GEO and Facebook ads. It requires more of your involvement.

We can guide the strategy. We can tell you what to say. We can help produce the videos. We can repurpose the content. We can publish it across multiple platforms.

But you need to participate. Your face, voice, opinions, experience and expertise are what make the content valuable.

This is not a fully hands-off option. It works best when you are willing to record content, share your knowledge, and become more visible in your market.

The investment for this option is $3,000 per month. There is a minimum 6-month commitment.

That is because social media content takes consistency. It needs repetition. It needs momentum. And it works best when we are building your authority over time.

This option includes content planning, video production support, content repurposing and publishing across the main social media platforms.

Hands-Off vs Involved Options

It is also important to understand the difference between the options.

Option 1, SEO, AEO and GEO, is mostly hands-off. You can participate if you want to. Your insights can help. But we can do most of the work without needing much from you.

Option 2, Facebook and Instagram Ads, is also mostly hands-off. Once the campaign, landing page and offer are set up, we can run the campaign and optimise it for you. You do not need to be constantly creating content or posting online.

Option 3, Social Media Content Growth, is different. This requires your participation. We can make it much easier for you. We can guide you. We can produce, repurpose and publish the content. But you still need to be involved.

This option works best when you want to build a personal brand and become known in your market.

Simple Summary Of The Options

If you want higher-quality enquiries and a sustainable long-term asset, choose SEO, AEO and GEO.

If you need enquiries quickly, choose Facebook and Instagram Ads.

If you want to become more visible and build authority through content, choose Social Media Content Growth.

If you want to grow aggressively and have the team or capacity to handle more leads, choose a combined strategy.

If you are not sure, we will recommend the best option for you.

Which Option Is Best for You?

If you are established and want higher-quality enquiries, we would usually recommend SEO, AEO and GEO. That is the stronger long-term play. It helps you build an evergreen source of leads from Google and AI search. It is also mostly hands-off.

If you are newer, need momentum, or need leads quickly, Facebook and Instagram ads may be the better starting point. That gives you speed. It can help you start getting enquiries within days. It is also mostly hands-off once the campaign is live.

If you want to build your authority, become more visible, and create a stronger personal brand, then social media content growth may be the better option. This is a longer-term strategy. It requires your involvement. But it can help people get to know you, trust you and remember you.

If you are established, have multiple brokers, can handle more volume, and want to grow aggressively, then we can look at doing everything together. That could include SEO, AEO, GEO, Facebook and Instagram ads, and social media content. That gives you speed, quality and long-term authority.

In that case, we would work through the right pricing and structure based on your goals, your location, your team size, your capacity and the type of enquiries you want.

Why We Limit Who We Work With

We are not trying to work with every mortgage broker. That would not be fair to our clients.

If we are helping you generate enquiries in a certain location or niche, we do not want to bring on another broker who is chasing the exact same leads.

So before we recommend anything, we need to understand:

• Where you are based.
• Which areas you want to target.
• Which types of loans you want more of.
• How quickly you want leads.
• How many enquiries you can handle.
• And whether you are better suited to SEO, AEO, GEO, Facebook ads, social media content, or a combination.

The Next Step

The next step is simple. We will look at your location, your goals, your current position, and the types of loan enquiries you want.

Then we will tell you honestly which option makes the most sense. If we believe we can help, we will show you the recommended strategy. If we do not think it is the right fit, we will tell you that too.

But if you are serious about getting better-quality mortgage leads, and you want to secure the current pricing before our July 2026 increase, this is the right time to move forward.

We are only taking on a small number of additional brokers. And once those places are filled, or once your area is no longer available, we will not be able to offer the same opportunity.

We look forward to speaking with you.

Kind regards,

Cyril Sansano
Marketing Agency Pro