Senior Copywriters. $900M+ Spent on Facebook Ads. Landing Pages That Convert in Week One — Not the Kind That Look Pretty and Do Nothing.
Three Pages. Three Industries. One Formula That Just Works.
These are live, converting landing pages we’ve built for clients across finance, home improvement, and service industries. Same build, same discipline, same results — the industry changes, the principles don’t.
If Your Last Landing Page Cost $10k and Didn’t Deliver, It Wasn’t Bad Luck. It Was Bad Architecture.
Designers design. Developers build. Copywriters with three years of experience write. Nobody takes responsibility for the one thing that matters: does it convert?
- You paid $15,000 for a “beautiful” landing page — and your conversion rate is sitting at 0.8%. It looks like a Dribbble shot and converts like a brochure from 2007.
- Your ads are spending $80 a day and bringing clicks that bounce in eight seconds. The ad isn’t the problem. The page the traffic lands on is.
- The agency that built your page has never managed a Facebook ad account. They optimised for awards. Awards don’t book consultations.
- The copy was written by someone who charges $80 an hour because that’s what their rate justifies. Senior copywriters who’ve spent real money on Facebook ads don’t write landing pages for $800 — they charge real money too. Most businesses never meet one.
- There’s no conversion framework underneath the page. No hook stack, no objection flow, no split-tested hero, no proof architecture. Just sections copy-pasted from a template.
- And the worst part — the agency disappears after launch. “We built what you asked for.” Nobody watches the numbers. Nobody iterates. Nobody’s on the hook for results.
Six Things Every Landing Page We Build Must Do — Before It Goes Live.
This is the short version of the framework we’ve built across $900M+ of Facebook ad spend. Every page we ship runs through these. No exceptions.
A Hero That Stops the Scroll in 3 Seconds
We don’t lead with “Welcome to ABC Finance.” We lead with the outcome the buyer is hunting for — in words they already use. That’s the difference between an 8-second bounce and a 45-second read.
Written by a Senior, Not a Junior Trying to Sound Senior
Every word on the page is written by a copywriter with 10+ years in direct-response and skin in real ad campaigns. They’ve watched money die on bad copy. They know what works because they’ve personally paid for what didn’t.
Proof Architecture — Stacked Where It Actually Matters
Testimonials, stats, logos, case studies — placed surgically at the exact decision points where buyers wobble. Not a wall of 50 reviews at the bottom where nobody reads them.
Every Objection Handled Before They Hit the Back Button
“Too expensive.” “Will this actually work for my business?” “What if I don’t like it?” We map the top five objections specific to your buyer and neutralise each one inside the page — before they leave.
One Offer. One Action. Zero Confusion.
Pages that offer five things convert on zero. We strip every page down to a single, ruthlessly clear next step — and make it impossible to scroll past without noticing. That’s where the conversions come from.
We Watch the Numbers and Fix What Doesn’t Work
Once live, we watch the data daily. Heatmaps, scroll depth, form drop-off, cost per lead. If something underperforms, we change it — inside the 21-day window, at no extra cost. Because the page isn’t done until it converts.
From Signed to Converting — in 21 Days.
Most agencies take 90 days and hand you a PDF. We take 10 days to launch, 10 days to refine, and you see conversions inside the window. If you don’t — we keep working until you do. No extra invoice.
A $10k–$20k Landing Page. For $2,000. When You Run Your Ads With Us.
We’re not giving the page away — it’s built into a long-term Facebook Ads relationship. Because our ads work best on our pages, we’d rather build the page properly once and run the ads for years, than sell you a one-off page and cross our fingers.
Standard landing page build from a design-led agency
- Junior or mid-level copy
- No ad-account experience on the team
- 90-day timeline
- Page handed over — you’re on your own from there
- No guarantee if it doesn’t convert
- Ads run by a separate, disconnected team
Flat price when you sign for our Facebook Ads service
- Senior copy team · 10+ years each
- $900M+ of live ad experience informing every line
- 21-day build · converting by day 21
- We keep optimising — daily — for the life of the campaign
- Written guarantee: convert by day 21 or we keep working free
- Ads and page built by the same team · one brain, one P&L
The 21-Day Conversion Guarantee. In Writing.
If your new landing page isn’t producing qualified conversions by day 21 of going live, we don’t send another invoice. We keep working — rewriting, retesting, reshipping — until it converts. No hidden extras, no “scope change” fees, no “that’s outside the original brief.” It converts, or we keep working. Full stop.
The Formula Converts Everywhere. Because Buyers Are Buyers.
Our senior copy team has written high-converting pages across every major service category in Australia. Different industries, same psychology — the principles that turn a click into a call don’t care whether you’re selling shutters or surgery.
Healthcare & Medical
- Surgeons
- Dentists
- Podiatrists
- Speech pathologists
- Allied health clinics
Finance
- Mortgage brokers
- Accountants
- Financial advisors
- Large financial firms
Legal
- Lawyers
- Law firms
- Specialist practices
Trades & Home Services
- Window installation
- Blinds & shutters
- Bathroom renovations
- General trades
Education
- Universities
- Online education providers
- Training institutes
Ecommerce
- Online retail stores
- Niche ecommerce brands
- Shopify & DTC
Property & Construction
- Property developers
- Builders
- Renovation companies
B2B / Industrial
- Manufacturing
- Industrial businesses
- Wholesale & supply
Recruitment
- Recruitment agencies
- Staffing & labour hire
- Executive search
Hospitality
- Restaurants
- Hotels
- Venues & events
Technology
- SaaS companies
- Tech startups
- Digital products
Personal Brands
- Coaches
- Creators
- Speakers & authors
The principles don’t change. A page that converts for a surgeon converts for a solar installer, a recruiter, or a Shopify store — because conversion is a function of psychology, not industry. Senior copy, clean architecture, ruthless clarity. That’s what we sell.
Why Our Facebook Ads Beat Everyone Else’s — Our Landing Pages.
Here’s the trade secret most agencies don’t understand: the ad and the page are one unit. Swap out a good landing page for a mediocre one and your cost per lead doubles overnight. Your targeting didn’t change. Your creative didn’t change. The page did.
My team runs Facebook Ads for clients across Australia — and we outperform the market consistently because we control both sides of the click. The senior copywriter who writes your page is the same strategic brain who watches the campaign. No handoffs, no “that’s not our department,” no blame ping-pong. One team, one P&L, one result.
That’s why we can afford to offer $15k-quality pages at $2k — because we make our real margin over the life of the ad campaign, not on the one-off build. We’d rather get the page right once and run brilliant ads for three years than sell you a one-off page and never see you again.
“Landing pages aren’t design. They’re behavioural engineering. Most agencies hire designers to build them. We hire senior copywriters who’ve spent real money on ads and know what makes buyers click — and what makes them bounce.”
Cyril Sansano · Founder, MAP GroupClients Who’ve Seen What “Converts From Day One” Actually Looks Like.
“We’ve ranked page 1 for multiple key searches, and the SEO results have been tremendous over the past 3–4 years.”
“The SEO was working a treat within just a few months. Always goes above and beyond with fast, reliable support.”
“The website delivered was completely aligned to our brand. Communication throughout was excellent.”
“We’ve seen a substantial lift in both traffic and lead quality, plus strategic advice on growth.”
“Improved rankings and organic enquiries quickly. Genuine, honest, and proactive throughout.”
“Exceptional SEO knowledge with clear strategic direction. Generous with time and easy to work with.”
“Acts in your best interests and consistently delivers results. A trusted long-term advisor.”
“Deep SEO expertise combined with strategic clarity. Delivers what he promises.”
“They have worked closely with me to develop my website through educational content. Everything promised has been delivered and more.”
Stop Burning Ad Spend on a Page That Doesn’t Convert. Start With the Page That Actually Sells.
$2,000 when you run your Facebook Ads with us. $15k-quality page, built by a senior team, guaranteed to convert inside 21 days — or we keep working for free.
Want a Landing Page That Actually Converts?
Tell us about your business, your offer, and what you’re trying to book or sell. We’ll review it, come back within one business day, and let you know honestly whether we’re the right fit.
If we are, you’re 21 days away from a page that converts. If we’re not, we’ll tell you that too — and often point you somewhere that is.