Film once with one real person.
Then multiply it into every ad you’ll ever need.
Most businesses stall on video because a shoot costs a fortune and produces exactly one asset. We flip it. One short session with one real person becomes a library of AI-multiplied ads, landing page videos and follow-up content — all built for one job: turning cold Facebook traffic into booked leads.
One person. One session. Dozens of ads.
The expensive part of video was never the camera — it was doing it again every time you needed a new angle. We solve that once.
We capture the real thing
One short session with one real person from your business — you, a broker, a happy client. Real face, real voice, real credibility. That’s the part AI can’t fake and the part your market actually trusts.
We multiply it with AI
From that single capture we generate new scenes, new hooks, new openings and new offers — without booking another shoot. Same trusted face, endless variations, produced in days not months.
We test until it converts
Facebook doesn’t reward the prettiest video. It rewards the one that stops the scroll. More angles means more shots at a winner — and a winner pays for the whole project.
What the output actually looks like
These are examples of the styles we produce, so you can see the range before you pick a package. Your videos are built from scratch for your business.
Company brand film — crew, actors, drone
Top-end trust and authority piece. Scripted to position you as the obvious choice. This is the Package 3 centrepiece.
Attention is the only thing you’re actually buying.
On Facebook you aren’t competing with other ads. You’re competing with a friend’s holiday photos. A plain talking head loses that fight in under two seconds. So we break the pattern — a bull walks in behind me, the shirt becomes a suit mid-sentence, the room falls away. Every interrupt buys back the attention you were about to lose.
Win the first 1.5 seconds
Something unexpected in the opening frame is what stops the thumb. No hook, no view — and everything you scripted after it never gets heard.
Reset the clock every few seconds
Attention decays fast. Each visual interrupt restarts it, which is how a 60-second ad still holds someone who would normally bail at 5.
Spectacle without faking the person
The face, the voice and the claims stay real. AI only adds what would otherwise need a crew, a set and a five-figure budget — so you keep the trust and gain the production value.
New ideas cost a render, not a reshoot
Once you’re on camera, every fresh gag, angle or interrupt is a render. That’s how we test ten creative directions for less than one shoot day.
Three ways to start
Three different decisions, not three sizes of the same thing. Test creative, build the whole conversion system, or add a flagship production. Every package includes the strategy, scripting, production and delivery — no hourly rates, no surprise invoices.
The Ad Launcher
The focused starting point for businesses that want professionally scripted paid-social creative without committing to the complete conversion system.
- 2 × Paid-Social Video Ads — 30–60 seconds each, delivered 9:16 vertical and 1:1 square
- 6 × Hook Variations — 3 alternate openings per ad for split testing
- Direct-response scripting
- Offer positioning and objection handling
- Hook development and creative-angle development
- Calls-to-action written for enquiries, not views
- Messaging built around your target customer
- 1 × capture session with one real person from your business
- AI-enhanced scenes and effects
- Editing, burned-in captions and thumbnails
- Platform-ready formats and final exports
- 2 rounds of revisions
Acquisition creative only · delivery in ~3 weeks
The Conversion System
Don’t stop at getting the click. Package 2 gives you the performance creative to generate attention, plus the conversion videos that turn that attention into enquiries and warmer sales conversations.
- 4 × Paid-Social Video Ads — 30–60 seconds each, 9:16 and 1:1 (attention)
- 12 × Hook Variations — 3 alternate openings per ad
- 1 × Landing-Page Sales Video — 60–120 seconds, VSL structure (conversion)
- 1 × Homepage Trust Video — 60–90 seconds brand story (credibility)
- 1 × Nurture Video — 90–180 seconds, emailed to every new enquiry (follow-up)
- 1 × Testimonial Video — 60–90 seconds from a client interview (social proof)
- Funnel messaging mapped stage by stage — scroll, click, enquiry, sales conversation
- Direct-response scripting across every asset in your build
- Offer positioning and objection handling written into the scripts
- Hook and creative-angle development for the ad set
- Interview framework, if the testimonial is the asset you choose
- Calls-to-action matched to each stage of the journey
- Extended capture session covering every asset in one sitting
- AI-enhanced scenes and effects
- Editing, captions and thumbnails
- Platform-ready ad formats plus web-optimised exports for your site
- Flexible asset allocation — unused production time redirected, not lost
- 3 rounds of revisions
The complete journey — from scroll to sales conversation
The Signature Production
For established brands that want the complete conversion system plus a flagship production designed to elevate authority and perceived market position.
- 1 × Flagship Brand Film — 2–3 minutes, written for trust and authority
- 12 × Additional Campaign Cut-Downs — 15–60 seconds each, harvested from the shoot day
- 1 × Retargeting Ad Set — built from the same footage
- Every deliverable listed in the Conversion System
- Brand narrative and authority positioning
- Full shoot treatment, shot list and storyboard
- Scripted scenes for actors and presenters
- Campaign architecture across the cut-down library
- Full live production day — director, camera, lighting, sound
- Professional actors where required
- Multiple locations
- Drone / aerial cinematography where required
- Licensed music, professional colour grade, motion graphics
- Unlimited revisions within scope
Limited availability — production days book out
Flexible Asset Allocation
Your package isn’t locked into assets you don’t need. If a particular video isn’t commercially useful for your funnel, we’ll redirect the equivalent production time towards additional creative angles or other agreed assets — so every hour of production is pointed at whatever actually moves your numbers.
The Creator Partnership
Put a credible face behind your next campaign — without depending on their audience to do all the work.
Creator fees quoted separately
Straight up: we haven’t packaged this as a service before, and we’re not going to claim a track record we don’t have. What we do believe is that there’s a strong opportunity in combining Australian creator talent with the direct-response video system we already build. If the right creator exists for your business, we can help investigate it and execute it.
Two ways to use a creatorTraditional creator promotion
We identify a relevant Australian micro-influencer or creator who can make content about your business and, where it makes sense, publish it to their own audience. Useful when their following genuinely overlaps with your market.
The creator as the face of your ads
A creator can have great presence and real credibility while their followers aren’t the audience you want. So instead of relying on their reach, we pay them to present or appear in your video content — then run that footage as direct-response creative to your actual target market across Facebook, Instagram, your landing pages and anywhere else you advertise.
Research
We identify and shortlist suitable creators and give you our recommendations. You handle the outreach and the partnership yourself.
Research + Outreach
We identify the creators, develop the pitch and the offer, make contact and help you negotiate the arrangement.
Fully Managed
We run it end-to-end: research, outreach, negotiation, scripting, production, content delivery and coordination of the final partnership.
- The creator selected and the fees they charge
- Whether you handle some of the outreach yourself
- How much research and shortlisting we do
- Whether we handle outreach and negotiations
- Whether the creator also posts to their own audience
- Whether we’re licensing their content for paid advertising
- How much scripting, production and editing sits with us
Bring it up on the strategy call. We’ll tell you honestly whether we think the right creator exists for your market — and what it would realistically take.
What you get, at a glance
| Package 1 $5,000 + GST |
Package 2 $8,500 + GST · Recommended |
Package 3 From $20,000 + GST |
|
|---|---|---|---|
| Paid-social video ads | 2 | 4 | 4 + retargeting set |
| Hook variations for testing | 6 | 12 | 12 |
| Landing-page sales video | — | ✓ | ✓ |
| Homepage trust, nurture or testimonial video your choice | — | Choose 1 | Choose 1 |
| Flexible asset allocation | — | ✓ | ✓ |
| Production level | Capture session + AI enhancement | Extended capture session + AI enhancement | Full production day crew, actors, drone |
| Flagship 2–3 min brand film | — | — | ✓ |
| Additional campaign cut-downs | — | — | 12 |
| Revision rounds | 2 | 3 | Unlimited in scope |
All prices exclude GST.
Creator partnerships sit outside this table
Sourcing a micro-influencer or creator — whether to post to their own audience or to front your ads as the talent — is a custom engagement rather than a fixed tier. It can be added to any package above and is quoted per campaign, because creator fees and how much of the process we run vary every time.
Yes, you can get video cheaper.
We know we’re not the cheapest option and we’re not going to pretend otherwise. So here is exactly what sits inside the number, and where the money actually goes — then you can decide for yourself whether it’s worth it.
What the lower price quietly hands back to you
- You come up with the ideasThe angles, the hooks, the concept — it all starts with you. It stops being cheap the moment your own hours count.
- You get a video, not an adNice footage with no direct-response structure underneath it. Pleasant to watch, no reason to enquire.
- Whoever is available goes on cameraA flat, uncomfortable delivery kills a good script inside three seconds, and no edit rescues it.
- You end up managing themCheaper operators need chasing, re-briefing and fixing. That’s the cost nobody puts in the quote.
- One asset, one roll of the diceNo variations means nothing to test, which means no way to find out what would have worked.
- You find out it missed after the ad spendThe saving on production is small next to the budget you put behind a video that doesn’t land.
Several specialists, pointed at one outcome
- Someone who bounces the ideas backYou bring the business, we bring the angles — and push back on the ones we don’t think will sell. You’re not briefing into a void.
- An experienced videographerSomeone whose suggestions on the day genuinely improve the result, rather than someone you have to direct and then re-direct.
- The right person on camera, properly castChosen for credibility and presence, then directed to bring real energy. This is the single biggest difference between an ad that holds attention and one that doesn’t.
- Editing at a level you’ll actually noticePacing, captions, pattern interrupts, hook timing. This is the part that turns footage into advertising.
- Direct-response scripting under all of itOffer, objections, proof, call-to-action. Written to produce enquiries, not applause.
- Volume out of a single shootReal footage of a real person, multiplied with AI — so you finish with variations to test instead of one finished file.
Where the number actually comes from
It isn’t one person with a camera. Doing this properly means paying for several different skills, and each of them is a real cost:
A good videographer is around $1,500 for a shoot producing one video plus variations. Cheaper ones exist — in our experience the time spent micro-managing them costs more than the saving.
Someone credible to present is a separate person to find, cast and pay. It matters far more to the result than most people expect it to.
Direction, scripting and editing are three more skills again — the concept, the words that sell, and the cut that holds attention.
The AI multiplication is the easier part of the process, but the tooling behind it still costs real money every month.
Stack those up and you’re paying a small team. Starting with real footage of one real person and multiplying it is the only reason the number isn’t considerably higher — and once we’re in, the goal is the best outcome we can get to, not the minimum that matches the invoice. In practice that means we stay flexible: extra variations, another angle, a re-cut when something isn’t landing. We’d rather keep improving it than defend a scope document.
When we’d genuinely quote you less
The price above assumes the full job. Take pieces out of it and the number should come down — so tell us if any of these are you:
- You don’t need us to cast anyoneIf you already have the right person and we’re not sourcing talent, that comes out of the scope.
- You want to go fully AINo shoot, no talent, no crew. Cheaper, quoted separately, and we’ll be straight with you about the trade-off.
- You already have footageThen this is closer to an editing job than a production one, and it gets priced that way.
- We’re already running your mediaIf video sits inside a bigger engagement with us, the pricing conversation changes. Raise it on the call.
And if what you want is the cheapest possible version, we’re honestly not the right fit — we’d rather tell you that now than take the project and disappoint you.
Twenty minutes. We’ll scope it honestly, including scoping it down.
Before you book
How much of my time does this take?
For Packages 1 and 2, one capture session — usually a couple of hours with one person. Everything after that is on us. Package 3 involves a full production day, so plan for one full day on site.
Will the AI-generated videos look fake?
The face and voice are real — that’s the whole point of capturing one real person first. AI does the multiplication: new scenes, new backgrounds, new hooks. Watch the examples above and judge for yourself. If a variation doesn’t hold up, it doesn’t ship.
Do you run the ads too, or just make the videos?
These packages cover production. If you want us managing the media buying as well, we’ll cover that on the call — it’s a separate engagement and we’ll be straight with you about whether you need it.
What if I already have footage?
Even better. Existing footage feeds straight into the AI multiplication and lowers the amount of new capture we need — which usually means more finished ads for the same money.
Why is Package 3 so much more than Package 2?
Because a real production day costs real money. Crew, actors, drone operator, locations, insurance, gear. It buys you something the other packages can’t — a flagship authority film. For most businesses that isn’t the constraint, and Package 2 is the better return. We’ll tell you honestly which one fits.
Can you find an influencer or creator for our videos?
Yes — this is something we can investigate for you. We can work at three levels: give you a researched shortlist of suitable Australian creators for you to approach yourself, assist with the outreach and negotiation, or manage the partnership end-to-end including scripting, production and delivery.
There are two ways to use a creator. The obvious one is having them post about you to their own audience. The one we think is more interesting is paying a credible, engaging creator to front your video content, then running that footage as advertising to your actual target market — so you get the presence and credibility without needing their followers to be the right people.
To be straight with you: this is an emerging service for us rather than something we’ve run a large volume of. We haven’t packaged it before. Creator fees and our involvement are quoted separately, per campaign.
Are your prices inclusive of GST?
No. Every price on this page is quoted excluding GST.
How long until I have videos in market?
Package 1: around 3 weeks. Package 2: around 4–5 weeks. Package 3: 6–8 weeks depending on shoot scheduling.
Let’s work out which package
actually makes you money.
A 20-minute call. We’ll look at your offer, your current ads and your funnel, and tell you straight which package fits — including if the answer is “none of them yet”.
Book Your Strategy CallNo pitch deck. No pressure. Just a plan.